Sarah Hinchliffe

SarahHinchliffe

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Sarah Hinchliffe, CPP APMP Fellow (Class of 2023)

Director
i4 Consultancy and Design Ltd

Bio

Over a thirty-year sales career in the technology industry, Sarah worked her way from a rookie to a director. Along the way, she developed a taste for bidding - it played to her strengths as a storyteller, an organizer and a timekeeper.

In 2012, Sarah decided to start giving back everything she'd learned to help others sell more - to commercial organizations and the public sector. She's been busy ever since and loving every minute.

Sarah's biggest love is words. Whenever she has a rare, spare minute, she devours hints and tips on style and grammar, structure and format. Over a decade ago, Lynne Truss's "Eats, shoots & leaves" reignited her indignation at sloppy writing. Sarah continuously strives to perfect her writing.

After doing her day job – fixing processes, managing bids, training, reviewing, writing and editing sales documents - she often presents for the APMP. She also writes articles for professional sales and bid publications to champion her trade.

This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.

Dénes Máthé, CF ES-M APMP

Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.

Kulkarni Shubhada photo

Shubhada Kulkarni, CP APMP

My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.

Sonal Bhatnagar, CP APMP, PMP

Without APMP, I would not have the tools or knowledge of the industry to have the career I have today and the success I have experienced.

Liz Megli, CF APMP

Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.

Laura Rispin, CP ES-M APMP

You can expand your network by attending the local Chapter webinar and events. They provide an opportunity to collaborate with like-minded individuals locally to create and share consumable content, ideas, tools, and resources.

Sonal Bhatnagar, CP APMP, PMP

Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.

Stephen Yuter, ES-M APMP

APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.

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Ceri Mescall, CPP APMP

Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.

Jessica Davis, CF APMP

With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.

Norbert Thiemermann, CPP ES-M APMP