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About APMP Fellows Bobbie O'Brien
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Bobbie O'Brien, CF APMP Fellow (Class of 2010)

Proposal Management Consultant
RFP Mgmt / Proposal Solutions







Bio

Here are just two of many highlights during the past 30 years in the federal procurement world. First would be working with an amazing team that persevered through multiple submissions of thousands and thousands of pages (and three-inch 3-ring binders) and successfully winning an A-76 bid – even after a protest by the Navy; inherently governmental vs. outsourcing; fascinating experience.

Second would be participating with different teams and in different capacities on a major IDIQ multiple award contract that has spanned three iterations over the past 12 years and represents critical advanced cyber technologies: unimaginable advances and capabilities.

Prior to then, during my years in California, a long time ago, working with a firm that had a beautiful view of the San Francisco Bay in Sausalito, I worked with a company involved in a tax court lawsuit that upheld the characteristics of limited partnerships vs being taxed as corporations. This favorable determination has had ongoing impacts on all limited partnership investments since. Very interesting having a representative of the IRS sitting in your office for an extended period of time; great stories. (Phillip G. Larson v. Commissioner of IRS)

With what little free time I have, I am very involved locally with a number of community service organizations and non-profits. As a community advocate, I participate and collaborate with our city boards and council. Assisted in helping to codify a new zoning district to protect critically important lands impacting the original Erie Canal and an adjoining Revolutionary War battlefield.

What does being an APMP Fellow mean to you?

An honor to be recognized as someone who has contributed to the growth and professionalism of our industry.

What's your best memory from attending an APMP event?

The "ah ha" moment of realizing how many others share our experiences. Also, meeting the challenge posed to me to wear a tutu for my Ignite presentation -- I added a t-shirt and boa to complement the outfit!

What advice do you have for a proposal professional entering our field?

Do not hesitate to reach out with any questions, ideas, etc. That's what APMP is all about. It helps our industry continue to grow and evolve. We all benefit from new ideas and perspectives.

 

APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.
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Ceri Mescall, CPP APMP
Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.
Kim Ruff
Kim Ruff, CP APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
APMP has provided an incredible platform for seasoned individuals from the Proposal and Bid Management profession and young professionals who want to start their careers in this field.
Mayura
Mayura Ravishankar, Proposal Associate
This was my first APMP event, and I was wholly impressed. The energy in the room reignited my passion for this industry, and I can't wait to get back to my team to implement what I have learned.
Brittany Guzman
Brittany Guzman, CF APMP
APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.
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Ailsa Tuck, CP APMP
Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.
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Shubhada Kulkarni, CP APMP
APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.
ritamascia
Rita Mascia, CPP APMP
Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.
LauraRispin
Laura Rispin, CP ES-M APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
SarahChapman
Sarah Chapman, CP ES-M APMP