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EdwardAlexander

Edward Alexander, CPP APMP Fellow (Class of 2009)

Vice President (Retired)
Shipley Associates








Bio

Ed was a dynamic, seasoned platform professional certified to provide consulting in training, capture/proposal consulting, and process consulting. He led capture and proposal efforts that resulted in $2.6B and $5.3B wins. Ed designed and delivered many of the Shipley training courses offered. He taught more than 1,000 workshops and trained more than 20,000 participants in more than 20 countries for more than 400 companies.

He was the first in the USA to be certified at the CPP level.
A retired Army Colonel, he served more than 28 years at all levels of command and staff, including two years of combat in Vietnam.

What does being an APMP Fellow mean to you?

Being an APMP Fellow is important to me in that my peers recognize the contributions I have made to our craft and that I can be an example to others who strive to excel in our profession.

What's your best memory from attending an APMP event?

Receiving my APMP Fellow plaque at the APMP conference in Chandler, AZ. It was a very humbling experience with the Native American blessing/portion of the ceremony.

What advice do you have for a proposal professional entering our field?

Access our Body of Knowledge and leverage the experiences/input from others before you to make your job easier and to apply best practices.

 

Certification has enhanced my worth as a bid professional. It has validated the skills and experience I have and is proof of my bid management qualities and capabilities. It has given me a springboard to develop my career and aim for Professional certification.
Aynsley Davidson v2
Aynsley Davidson, CP APMP
The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.
Mayura
Mayura Ravishankar, Proposal Associate
This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.
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Dénes Máthé, CF ES-M APMP
Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.
Kim Ruff
Kim Ruff, CP APMP
Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Yuter
Stephen Yuter, ES-M APMP
Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.
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Shubhada Kulkarni, CP APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
I would advise new professionals to take advantage of the resources that APMP offers. Not only do you have access to conferences and seminars through your chapter, but the free webinars and the robust network of professionals are great benefits that can help advance one’s career.
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Valerie Kessie, CP APMP
Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.
Jessica Davis
Jessica Davis, CF APMP
For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.
AnthonyRossi
Anthony Rossi, CF APMP