Jessica Morgenstern

JessicaMorgenstern

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Jessica Morgenstern, CP APMP Fellow (Class of 2007)

Vice President, Business Development Operations - Capture and Proposals
Applied Insight, LLC

Bio

Jessica is a Vice President at Applied Insight, LLC, where she manages all capture and proposal opportunities of all sizes for the Federal Government, including the Intelligence Community, Federal Civilian, and Department of Defense agencies. Jessica has had a long, 44-year career where she has worked successfully in every role in business development. When she is not working, you can look for her in her Master Gardener activities or working with young people who are applying for scholarships to college.

What does being an APMP Fellow mean to you?

Being an APMP Fellow means that I have the opportunity to share what I know with others.

What's your best memory from attending an APMP event?

The best memory from attending an APMP event is the opportunity to network with people I know or new people.

What advice do you have for a proposal professional entering our field?

Take advantage of every opportunity to learn. Listen to all. Participate in APMP events, webinars, and the like. Reach out to someone and ask them to mentor you.

APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.

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Ailsa Tuck, CP APMP

My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.

Sonal Bhatnagar, CP APMP, PMP

Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.

Kim Ruff, CP APMP

The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.

Sarah Chapman, CP ES-M APMP

I would advise new professionals to take advantage of the resources that APMP offers. Not only do you have access to conferences and seminars through your chapter, but the free webinars and the robust network of professionals are great benefits that can help advance one’s career.

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Valerie Kessie, CP APMP

The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.

Florian Lamisch, CF ES-M APMP

APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.

Rita Mascia, CPP APMP

I love that my high scores in English and grammar from grade school finally paid off! I understand where I fit in professionally with a career that is rewarding on many levels. I owe all of this to APMP!

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Bette Sturino, CP APMP

Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.

Stephen Yuter, ES-M APMP

Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.

Gerald Stein, CF ES-M APMP