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About APMP Fellows Jessica Morgenstern
JessicaMorgenstern

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Jessica Morgenstern, CP APMP Fellow (Class of 2007)

Vice President, Business Development Operations - Capture and Proposals
Applied Insight, LLC









Bio

Jessica is a Vice President at Applied Insight, LLC, where she manages all capture and proposal opportunities of all sizes for the Federal Government, including the Intelligence Community, Federal Civilian, and Department of Defense agencies. Jessica has had a long, 44-year career where she has worked successfully in every role in business development. When she is not working, you can look for her in her Master Gardener activities or working with young people who are applying for scholarships to college.

What does being an APMP Fellow mean to you?

Being an APMP Fellow means that I have the opportunity to share what I know with others.

What's your best memory from attending an APMP event?

The best memory from attending an APMP event is the opportunity to network with people I know or new people.

What advice do you have for a proposal professional entering our field?

Take advantage of every opportunity to learn. Listen to all. Participate in APMP events, webinars, and the like. Reach out to someone and ask them to mentor you.

 

As a sales coach, the executive summary is vital for capturing and proposing management activities. This is an excellent addition to our members' professional standing, and I look forward to many more micro certifications.
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Suzanne Shields, CPP ES-M APMP
My experience, combined with the APMP Body of Knowledge, helped me obtain both the APMP Foundation exam and the Practitioners exam within a week.
Sonal
Sonal Bhatnagar, CP APMP, PMP
APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.
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Ceri Mescall, CPP APMP
Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.
ritamascia
Rita Mascia, CPP APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
The time was a good investment, and I expect to reap benefits now and in the future!
Kelly Erickson
Kelly Erickson, CF APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
SarahChapman
Sarah Chapman, CP ES-M APMP
For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.
AnthonyRossi
Anthony Rossi, CF APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP