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KatWyon

Kathryn Wyon, CPP APMP Fellow (Class of 2015)

Research Director
Strategic Proposals


Bio

Kat is widely recognized as one of the UK’s leading bid and proposal management professionals, with a strong commitment to APMP. Kat is enterprising, empathetic, and energetic, with excellent communication and organizational skills.

Highly regarded across the bid management industry, she is recognized for her passion for proposals, and championing proposal management best practices. In her senior management roles in Sales & Marketing, Professional Services, commercialization, and Bid management, she has successfully defined and implemented best practice processes and recruitment, management, and motivation of staff within the team.

She has an exceptional ability to create a broad collaborative working ethic with all disciplines and all people.

Kat is married with two lovely daughters and had a life-altering stroke in 2017 that has left her with partial sight and a catalog of health issues.

What does being an APMP Fellow mean to you?

It's a wonderful accolade and helps me to evangelise about bidding and proposals with credibility! Being a fellow better enables me to give back to the profession (through things like being the Independent assessor for the bid/proposal apprenticeship).

What's your best memory from attending an APMP event?

They are all fabulous. From them all, it's the camaraderie and joy that runs through them and is contagious. It leaves you feeling buoyed and sustained.

What advice do you have for a proposal professional entering our field?

You are in a powerful position with lots of skill and intelligence- don't let anyone walk all over you. You are SO MUCH MORE than administration (even though you are undoubtedly brilliant at that too!)

 

Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.
Jessica Davis
Jessica Davis, CF APMP
Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.
LauraRispin
Laura Rispin, CP ES-M APMP
For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.
AnthonyRossi
Anthony Rossi, CF APMP
This was my first APMP event, and I was wholly impressed. The energy in the room reignited my passion for this industry, and I can't wait to get back to my team to implement what I have learned.
Brittany Guzman
Brittany Guzman, CF APMP
I would advise new professionals to take advantage of the resources that APMP offers. Not only do you have access to conferences and seminars through your chapter, but the free webinars and the robust network of professionals are great benefits that can help advance one’s career.
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Valerie Kessie, CP APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
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Karthik Koutharapu, CP APMP
The Executive Summaries Micro-Certification exam was easy to follow and clear in what was required. I found the learning materials to be very informative, and they will be a great tool to use while in the exam and for future executive summary tasks.
SarahChapman
Sarah Chapman, CP ES-M APMP
This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.
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Dénes Máthé, CF ES-M APMP
Without APMP, I would not have the tools or knowledge of the industry to have the career I have today and the success I have experienced.
Liz Megli
Liz Megli, CF APMP