Mitchell Reed

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Mitchell Reed, CPP APMP Fellow (Class of 2020)

Bio

Experienced Sales Operations and Proposal Management professional with over 30 years of experience with expertise in supporting government contracting and commercial companies. Research practitioner focused on customer/contractor relationships' impact on award decisions and recognized proposal management thought leader.

What does being an APMP Fellow mean to you?

Provides me the opportunity to represent APMP to the larger contracting industry and contribute to APMPs growth.

What's your best memory from attending an APMP event?

Receiving the John Elder APMP Journal Award at the APMP International Conference, Chicago, IL, May 2014 for best article (Managing Rapid Response Proposals) published in a single year in APMP’s Journal of the Association of Proposal Management Professionals (APMP Journal) – May 2014.

What advice do you have for a proposal professional entering our field?

Actively participate in your local chapter to develop your knowledge as well as your professional network.

Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.

Laura Rispin, CP ES-M APMP

Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.

Jessica Davis, CF APMP

The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.

Florian Lamisch, CF ES-M APMP

The certifications, starting from the foundation to the professional level, help individuals from diverse timeframes in their careers.

Mayura Ravishankar, Proposal Associate

As a sales coach, the executive summary is vital for capturing and proposing management activities. This is an excellent addition to our members' professional standing, and I look forward to many more micro certifications.

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Suzanne Shields, CPP ES-M APMP

The time was a good investment, and I expect to reap benefits now and in the future!

Kelly Erickson, CF APMP

I love that my high scores in English and grammar from grade school finally paid off! I understand where I fit in professionally with a career that is rewarding on many levels. I owe all of this to APMP!

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Bette Sturino, CP APMP

I would advise new professionals to take advantage of the resources that APMP offers. Not only do you have access to conferences and seminars through your chapter, but the free webinars and the robust network of professionals are great benefits that can help advance one’s career.

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Valerie Kessie, CP APMP

I never want to be complacent in my career, so it has been beneficial to have this group of peers who are going through similar trials and tribulations in the proposal world on a day-to-day basis.

Jill Zander, CF APMP

APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.

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Ceri Mescall, CPP APMP