Robert Lohfeld

RobertLohfeld

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Robert E. Lohfeld, Sr., Fellow APMP (Class of 2012)

CEO and Founder
Lohfeld Consulting Group, Inc.

Bio

Founded and serves as Chief Executive Officer (CEO) of the Lohfeld Consulting Group. The company provides full-service capture and proposal support for top-tier firms in the Government market, including 9 of the 10 top government contractors. Lohfeld Consulting supports over 500 companies in the Federal Civilian, Defense, Intelligence, and Global Government markets. Customers have high confidence in Lohfeld Consulting Group’s capabilities based on over $500 billion in Government contracts won, our Strength-Based Winning® techniques, and senior-level staff, which include 5 Association of Proposal Management Professional (APMP) Fellows.

As an active participant in the Government Consulting industry, Bob has served as Chairperson of the American Council for Technology Industry Advisory Council (ACT/IAC), Vice Chairperson of the Technology Council of Maryland (TCM), and a Board Member of the Armed Forces Communications and Electronics Association (AFCEA), Government Electronics Industry Association (GEIA), and APMP. Bob has won the prestigious Federal 100 Award three times.

Prior to founding Lohfeld Consulting, he served as Division President at Lockheed Martin.

Being a part of APMP, I get access to the knowledge and experience of great leaders and mentors from the community. I have learned a great deal from the webinars and conferences I attended on diverse topics from career progression in Proposal Management, trends (such as automation) in PreSales to achieving work-life balance, and handling burn-outs – all real-life experiences.

Kulkarni Shubhada photo

Shubhada Kulkarni, CP APMP

During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.

Karthik Koutharapu, CP APMP

The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.

Florian Lamisch, CF ES-M APMP

With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.

Norbert Thiemermann, CPP ES-M APMP

Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.

Jessica Davis, CF APMP

You can expand your network by attending the local Chapter webinar and events. They provide an opportunity to collaborate with like-minded individuals locally to create and share consumable content, ideas, tools, and resources.

Sonal Bhatnagar, CP APMP, PMP

Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.

Kim Ruff, CP APMP

APMP has changed my professional life, elevating it to a standard that I didn’t know existed. Aside from the professional advantages of being certified as an APMP Professional, it’s the community of members who make it so special.

Rita Mascia, CPP APMP

APMP's techniques on proposal writing are meticulously engineered with real-life examples, and the extensive information available in their Body of Knowledge is a goldmine for bid & proposal professionals.

Anant Shukla, CF APMP

APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.

Tuck Ailsa Photo Cropped

Ailsa Tuck, CP APMP