skip to main content
RuthTurman

Ruth Turman, CP APMP Fellow (Class of 2012)

Senior Sales Operations Manager
Optum Serve (United Health Group)




Bio

Ruth is a Senior Sales Operations Manager at Optum Serve. She manages executive reporting of growth activities, oversees growth pipeline governance for three business units, administers the engagement of external proposals and other growth consultants, and contributes technology solutions in support of sales operations, governance, and proposal management functions.

Prior to joining Optum Serve, Ruth was a Senior Proposal Developer for Companion Data Services, LLC (CDS) for 18 years. In that capacity, she managed bids ranging from $1.5M to $1.5B, delivering winning proposals to U.S. Government agencies and state and local governments. Ruth was instrumental in introducing APMP best practices and certifications to CDS and its parent organization, BlueCross BlueShield of South Carolina.

Ruth has previously served on the APMP Board of Directors, as a chapter officer for the Florida Sunshine Chapter, served as a Bid & Proposal Con volunteer, contributed to several APMP committees, and continues to serve as a jurist for APMP's 40 under 40 recognition program.

Ruth is a world traveler, amateur photographer, and writer of children's fiction.

What does being an APMP Fellow mean to you?

Being an APMP Fellow is so much more than a recognition; it is a calling to continue to contribute to the profession that has provided us with such a rich, generous, and rewarding community of professionals.

What's your best memory from attending an APMP event?

There are so many, but a common thread is meeting and networking with other bid and proposal professionals who understand who we are, what we do, and that speak our language.

What advice do you have for a proposal professional entering our field?

Take advantage of APMP's opportunities to engage, network, learn, become accredited, mentor, serve and lead.

 

Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Yuter
Stephen Yuter, ES-M APMP
APMP has been instrumental in my success and has given me a framework in which to coach and mentor the bid and proposal stars of the future.
Mescall Ceri Photo
Ceri Mescall, CPP APMP
This topic, Executive Summaries, is way underrated. The Executive Summary is the most eye-catching document, which almost everyone on the customer side reads. Yet, in most bid teams, we don’t dedicate the attention it deserves. I want to learn about something I can immediately put into practice at my workplace, which provides a “quick win” to the team and is a long-term benefit for the company.
1516307239822
Dénes Máthé, CF ES-M APMP
With this micro-certification and digital badge, I signal to my bid team and stakeholders that I am familiar with this topic. They can use me as their contact and "sparring partner," independent of RFPs.
1563353906885
Norbert Thiemermann, CPP ES-M APMP
I never want to be complacent in my career, so it has been beneficial to have this group of peers who are going through similar trials and tribulations in the proposal world on a day-to-day basis.
jill zander
Jill Zander, CF APMP
APMP is an organization full of hardworking, enthusiastic professionals who are dedicated to promoting their industry and practicing their craft.
HeatherFinch
Heather Finch, CF APMP
Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
Receiving Practitioner-level certification boosted my confidence and validated my experiences and professional growth in the bid and proposal industry. The badge is something that I see each day, and it motivates and encourages me to keep networking, learning, and elevating others in our combined professional development goals.
Kim Ruff
Kim Ruff, CP APMP
APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.
Tuck Ailsa Photo Cropped
Ailsa Tuck, CP APMP