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RichardBuijs

Richard Buijs, CPP APMP Fellow (Class of 2010)

Director
Strategic Proposals NL



Bio

Richard is recognized for his passion for proposals, championing proposal management best practices. He and his team help sales teams to capture 'will-win' deals worth over €1,8 bn in the past two years, with a success rate of 91% - and to bring about radical improvements to proposal quality and win rates.

A polished and inspiring trainer and speaker and a pioneer in the proposal arena. Richard was not only the founder of the first Bid- & Proposal consultancy in The Netherlands. He is also the first certified Proposal Professional, APMP Approved Trainer, and he was elected as the first-ever Fellow on the European continent of the Association of Proposal Management Professionals (APMP) in 2010.

From 2004-09, he served as the first CEO of the association’s NL chapter, and from 2010-12 he was responsible for all the association’s International chapters in his role as APMP board member.

Prior to joining Strategic Proposals, Richard worked at Digital/Compaq, the IT and services company, from leading the International Services Opportunity Centre to Manager of the successful Bid desk. In this role, he developed and implemented ‘Compaq’s Tenderpartner Enabling program.’ Blessed with excellent penmanship, Richard enjoys writing about proposal best practices for prominent Dutch marketing and sales magazines, such as ‘Sales Magazine’ and ‘Marketing Week.’ Through the Speakers Academy, the leading organization for professional speakers, Richard presented at sales, proposal, and purchasing conferences worldwide.

Respected as a thought leader in the proposal profession, known for presentations and workshops which are informative, enlightening, and entertaining, Richard has a track record of outstanding success, consistently attracting excellent feedback from senior executives, course participants, evaluators, and proposal professionals alike. 

 

Acquiring this micro-certification allows me to expand my aperture regarding the collaboration between capture and proposal management to develop more robust, customer-centric Executive Summaries for future pursuits. It allows me to advance my skill set, evolve my knowledge, and reflect my commitment to continuous learning.
Yuter
Stephen Yuter, ES-M APMP
The Executive Summary is the key element of each proposal, literally the most important part of the response next to the price – this is why my focus was on this micro certification. Understanding the principles of Deal-Strategy, Win-Strategy, Competitor-Analysis, Ghosting, Persuasive Writing, Features/Benefits/Discriminators, and many more is essential and beneficial for so much more than just the Executive Summary.
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Florian Lamisch, CF ES-M APMP
Achieving the Executive Summaries micro-certification will support me in persuading Sales to create a better Executive Summary.
Gerald Stein
Gerald Stein, CF ES-M APMP
During my association with APMP, I have been fortunate to have met and gathered wisdom from several industry stalwarts.
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Karthik Koutharapu, CP APMP
Achieving certification sends a message to the world that I’m dedicated and accomplished as a proposal manager. I feel proud of earning this title and I encourage others to join our ranks.
Jessica Davis
Jessica Davis, CF APMP
APMP has provided an incredible platform for seasoned individuals from the Proposal and Bid Management profession and young professionals who want to start their careers in this field.
Mayura
Mayura Ravishankar, Proposal Associate
Acquiring the executive summary micro certification has helped to build my confidence in producing best practice Executive Summaries. I also benefit from the social media badge for my LinkedIn profile and certification to add to my resume. Both of these allow me to verify my Executive Summary capabilities.
LauraRispin
Laura Rispin, CP ES-M APMP
APMP Certification is an important milestone in the bid and proposal profession. It helped me upgrade my knowledge and be competitive in the industry. You can achieve your dream career with APMP certifications. Thanks to APMP India.
Swapnil Patange
Swapnil Patange, CF APMP
For the first time since I started my career, I felt like I was not alone in my struggles to meet deadlines, wrangle SMEs, and answer impossible questions. I’m grateful to have this community to share our wisdom and experiences.
AnthonyRossi
Anthony Rossi, CF APMP
APMP certification is the gold standard for the industry. For me, accreditation is formal recognition of my commitment to the profession, as well as an avenue for improving my performance and bid outcomes by training in APMP principles.
Tuck Ailsa Photo Cropped
Ailsa Tuck, CP APMP